Ginger Bay
BRANDING & Marketing
Ginger Bay Salon and Spa, a renowned establishment in St. Louis for beauty and wellness, faced a disconnect between its brand and products. I embarked on a mission to bridge this gap. Through a comprehensive strategy, I enhanced the brand’s visibility and consistency.
Starting with promotions, I focused on social media, website design, and print materials. By aligning the visual elements and messaging, we achieved a cohesive and up-to-date brand identity. The website and social media channels were transformed to reflect the brand’s essence, captivating the target audience.
Print materials, such as brochures and flyers, were meticulously redesigned to exude trust and sophistication. Every piece reflected the brand’s new identity, ensuring a seamless integration of design elements.
The outcome was a revitalized brand that resonated with customers. Ginger Bay Salon and Spa now boasts a refined and contemporary image across all media platforms. This transformation solidified its position as a leading force in the beauty and wellness industry, captivating the hearts and minds of customers seeking an exceptional experience.